Brand romance using the power of high design to build a lifelong relationship with your audience

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Bibliographic Details
Main Author: Gridley, Neil
Other Authors: Kusume, Yasushi
Format: Unknown
Published: Houndmills, Basingstoke, Hampshire Palgrave Macmillan 2013
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Online Access:Click Here to View Status and Holdings.
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020 # # |a 9781137369000  |7 81137369000 
040 # # |l C  |a DLC  |d ITMB 
090 0 0 |a TS171  |b .G74 2013 
100 # # |g ridley, Neil  |a Gridley, Neil 
245 1 0 |a Brand romance  |b using the power of high design to build a lifelong relationship with your audience  |c by Neil Gridley and Yasushi Kusume 
260 # # |a Houndmills, Basingstoke, Hampshire  |b Palgrave Macmillan  |c 2013  |o undmills, Basingstoke, Hampshire 
300 # # |a viii, 235 p.  |c 23 cm  |i ii, 235 p. 
504 # # |a Includes bibliographical references and index  |n cludes bibliographical references and index 
650 # 0 |b rand name product  |a Brand name products 
650 # 0 |b randing (Marketing  |a Product design 
650 # 0 |p roduct desig  |a Branding (Marketing) 
700 # # |k usume, Yasushi  |a Kusume, Yasushi 
856 4 0 |z Click Here to View Status and Holdings.  |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=522457 
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