Web copy that sells the revolutionary formula for creating killer copy that grabs their attention and compels them to buy
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Main Author: | |
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Format: | Unknown |
Published: |
New York
American Management Association
[2013]
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Edition: | 3rd ed |
Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
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LEADER | 00000n a2200000 a 4501 | ||
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001 | wils-520659 | ||
020 | # | # | |a 9780814432518 (alk. paper) |
020 | # | # | |a 0814432514 (alk. paper) |
040 | # | # | |a DLC |d ITMB |
090 | 0 | 0 | |a HF5548.32 |b .V45 2013 |
100 | 1 | # | |a Veloso, Maria |
245 | 1 | 0 | |a Web copy that sells |b the revolutionary formula for creating killer copy that grabs their attention and compels them to buy |c Maria Veloso |
250 | # | # | |a 3rd ed |
260 | # | # | |a New York |b American Management Association |c [2013] |
300 | # | # | |a xxxiv, 284 p. |b ill. |c 25 cm |
504 | # | # | |a Includes bibliographical references and index |
505 | 1 | # | |a Foreword -- Acknowledgment -- Introduction to third edition -- Getting started : the dynamics of web selling -- A simple blueprint for writing killer web copy -- Crafting your copy -- E-mail marketing : the internet?s killer application -- Using psychol |
650 | # | 0 | |a Electronic commerce |x Design |
650 | # | 0 | |a Web sites |x Design |
650 | # | 0 | |a Internet marketing |
650 | # | 0 | |a Internet advertising |
856 | 4 | 0 | |z Click Here to View Status and Holdings. |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=520659 |
964 | # | # | |c BOK |d MC |
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