Web copy that sells the revolutionary formula for creating killer copy that grabs their attention and compels them to buy

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Bibliographic Details
Main Author:	Veloso, Maria
Format:	Book
Published:	New York American Management Association [2013]
Edition:	3rd ed
Subjects:	Electronic commerce > Design Web sites > Design Internet marketing Internet advertising
Online Access:	Click Here to View Status and Holdings.
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MARC


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001	wils-520659
020	#	#	\|a 9780814432518 (alk. paper)
020	#	#	\|a 0814432514 (alk. paper)
040	#	#	\|a DLC \|d ITMB
090	0	0	\|a HF5548.32 \|b .V45 2013
100	1	#	\|a Veloso, Maria
245	1	0	\|a Web copy that sells \|b the revolutionary formula for creating killer copy that grabs their attention and compels them to buy \|c Maria Veloso
250	#	#	\|a 3rd ed
260	#	#	\|a New York \|b American Management Association \|c [2013]
300	#	#	\|a xxxiv, 284 p. \|b ill. \|c 25 cm
504	#	#	\|a Includes bibliographical references and index
505	1	#	\|a Foreword -- Acknowledgment -- Introduction to third edition -- Getting started : the dynamics of web selling -- A simple blueprint for writing killer web copy -- Crafting your copy -- E-mail marketing : the internet?s killer application -- Using psychol
650	#	0	\|a Electronic commerce \|x Design
650	#	0	\|a Web sites \|x Design
650	#	0	\|a Internet marketing
650	#	0	\|a Internet advertising
856	4	0	\|z Click Here to View Status and Holdings. \|u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=520659
964	#	#	\|c BOK \|d MC