Stand out social marketing 6 keys to rise above the noise, differentiate your brand, and build an outstanding online presence

Stand out social marketing 6 keys to rise above the noise, differentiate your brand, and build an outstanding online presence

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Bibliographic Details
Main Author: Lewis, Mike 1975-
Format: Book
Published: New York McGraw-Hill 2013
Subjects:
Marketing > Social aspects
Management > Social aspects
Customer relations > Social aspects
Social responsibility of business
Internet marketing > Social aspects
Success in business > Social aspects
Online Access:Click Here to View Status and Holdings.
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Table of Contents:
  • Developing building blocks for success
  • Achieving growth by adhering to mission, vision, and values
  • Leadership from anywhere (and everywhere)
  • Doing well by doing good: integrating philanthropy with business strategy
  • Delivering unsurpassed val

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