Public relations writing form and style

"Public relations writing: form and style combines the practical approach of a trade book with the fundamental principles and theories of public relations to provide students with the essential techniques and methods needed to write with understanding a

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Bibliographic Details
Main Author: Newsom, Doug
Other Authors: Haynes, Jim 1937-
Format: Book
Published: Boston, MA Wadsworth Cengage Learning 2014
Edition:10th ed
Series:Wadsworth series in mass communication and journalism.
Subjects:
Online Access:Click Here to View Status and Holdings.
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Description
Summary:"Public relations writing: form and style combines the practical approach of a trade book with the fundamental principles and theories of public relations to provide students with the essential techniques and methods needed to write with understanding a
Physical Description:xx, 361 p. ill. 24 cm
Bibliography:Includes bibliographical references (p. 340-349) and index
ISBN:9781133307310 (pbk.)
1133307310