Breakthrough branding positioning your library to survive and thrive

Saved in:

Bibliographic Details
Main Author:	Walters, Suzanne
Other Authors:	Jackson, Kent 1945-
Format:	Book
Published:	Chicago Neal-Schuman, an imprint of the American Library Association 2013
Subjects:	ibraries > Libraries > Marketin randing (Marketing > Branding (Marketing)
Online Access:	Click Here to View Status and Holdings.
Tags:	Add Tag No Tags, Be the first to tag this record!

MARC


LEADER	00000n a2200000 a 4501
001	wils-520510
020	#	#	\|a 9781555707668 (paperback : alk. paper) \|7 81555707668 (paperback : alk. paper)
040	#	#	\|l C \|a DLC \|d ITMB
090	0	0	\|a Z716.3 \|b .W235 2013
100	#	#	\|w alters, Suzanne \|a Walters, Suzanne
245	1	0	\|a Breakthrough branding \|b positioning your library to survive and thrive \|c Suzanne Walters and Kent Jackson
260	#	#	\|a Chicago \|b Neal-Schuman, an imprint of the American Library Association \|c 2013 \|h icago
300	#	#	\|a xxii, 191 p. \|b ill. \|c 28 cm \|x ii, 191 p.
504	#	#	\|a Includes bibliographical references and index \|n cludes bibliographical references and index
650	#	0	\|l ibraries \|a Libraries \|x Marketin
650	#	0	\|b randing (Marketing \|a Branding (Marketing)
700	#	#	\|j ackson, Kent \|a Jackson, Kent \|d 1945-
856	4	0	\|z Click Here to View Status and Holdings. \|u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=520510