Breakthrough branding positioning your library to survive and thrive

Breakthrough branding positioning your library to survive and thrive

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Bibliographic Details
Main Author: Walters, Suzanne
Other Authors: Jackson, Kent 1945-
Format: Book
Published: Chicago Neal-Schuman, an imprint of the American Library Association 2013
Subjects:
ibraries > Libraries > Marketin
randing (Marketing > Branding (Marketing)
Online Access:Click Here to View Status and Holdings.
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Description
Physical Description:xxii, 191 p. ill. 28 cm
Bibliography:Includes bibliographical references and index
ISBN:9781555707668 (paperback : alk. paper)

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