Uprising how to build a brand-and change the world-by sparking cultural movements

Uprising how to build a brand-and change the world-by sparking cultural movements

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Bibliographic Details
Main Author: Goodson, Scott
Format: Unknown
Published: United States McGraw Hill 2012
Subjects:
Social movements
Branding(Marketing)
Online Access:Click Here to View Status and Holdings.
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Description
Physical Description:xiii, 255 p. ill. 23 cm
Bibliography:Includes bibliographical references and indexes
ISBN:9780071782821 (hbk.)
0071782826 (hbk.)

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