CONTENT STRATEGY FOR THE WEB

CONTENT STRATEGY FOR THE WEB

FROM CONSTANT CRISIS TO SUSTAINABLE SUCCESS BETTER CONTENT MEANS BETTER BUSINESS. Your content is a mess: the website redesigns didn't help, and the new CMS just made things worse. Or, maybe your content is full of potential: you know new revenue and cost-savings opportunities exist, but you�...

Full description

Saved in:
Bibliographic Details
Main Authors: Halvorson, Kristina (Author), Rach, Melissa (Author)
Other Authors: Cancilla, Sarah (Foreworder)
Format: Book
Language:English
Published: Berkeley, California New Riders 2012
Edition:Second edition
Subjects:
Web site development
Web site development > Management
Online Access:Click Here to View Status and Holdings.
Tags: Add Tag
No Tags, Be the first to tag this record!

Similar Items

Similar Items