Wally Olins the brand handbook

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Bibliographic Details
Main Author: Olins, Wally
Format: Unknown
Published: London Thames & Hudson 2008
Subjects:
Online Access:Click Here to View Status and Holdings.
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LEADER 00000n a2200000 a 4501
001 wils-484143
020 # # |a 0500514089 (hbk.) 
020 # # |a 9780500514085 (hbk.) 
040 # # |a StDuBDS  |d ITMB 
090 0 0 |a HF5415.1255  |b .O45 2008 
100 1 # |a Olins, Wally 
245 1 0 |a Wally Olins  |b the brand handbook  |c Wally Olins 
246 3 0 |a Brand 
260 # # |a London  |b Thames & Hudson  |c 2008 
300 # # |a 112 p.  |b ill. (chiefly col.)  |c 23 cm 
500 # # |a Includes index 
500 # # |a "with 120 illustrations, 93 in colour"--Title page 
650 # 0 |a Brand name products  |x Management 
650 # 0 |a Branding (Marketing) 
856 4 0 |z Click Here to View Status and Holdings.  |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=484143 
964 # # |c BOK  |d AD 
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