Globalisation and advertising in emerging economies Brazil, Russia, India and China

Saved in:

Bibliographic Details
Main Author:	Ciochetto, Lynne
Format:	Book
Published:	Milton Park, Abingdon, Oxon Routledge 2011
Series:	Routledge studies in international business and the world economy 51
Subjects:	Capitalism > Economic aspects Advertising > Economic aspects Globalization > Economic aspects
Online Access:	Click Here to View Status and Holdings.
Tags:	Add Tag No Tags, Be the first to tag this record!

MARC


LEADER	00000n a2200000 a 4501
001	wils-482961
020	#	#	\|a 9780415562003 (hbk.)
020	#	#	\|a 0415562007 (hbk.)
040	#	#	\|a NhCcYBP \|d ITMB
090	0	0	\|a HB501 \|b .C56 2011
100	1	#	\|a Ciochetto, Lynne
245	1	0	\|a Globalisation and advertising in emerging economies \|b Brazil, Russia, India and China \|c Lynne Ciochetto
260	#	#	\|a Milton Park, Abingdon, Oxon \|b Routledge \|c 2011
300	#	#	\|a 181 p. \|b ill. \|c 24 cm
490	1	#	\|a Routledge studies in international business and the world economy \|v 51
504	#	#	\|a Includes bibliographical references and index
505	0	#	\|a Introduction -- Brazil -- Russia -- India -- China -- An environmental audit of the brics -- Conclusion
650	#	0	\|a Capitalism \|x Economic aspects
650	#	0	\|a Advertising \|x Economic aspects
650	#	0	\|a Globalization \|x Economic aspects
830	0	#	\|a Routledge studies in international business and the world economy \|v 51
856	4	0	\|z Click Here to View Status and Holdings. \|u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=482961
964	#	#	\|c BOK \|d AD
998	#	#	\|a 00260##a003.5.1\|\|00260##b003.5.1\|\|00260##c003.5.1\|\|00300##a003.5.1\|\|00300##b003.5.1\|\|00300##c003.5.1\|\|