The SAGE handbook of marketing theory

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Bibliographic Details
Other Authors: Maclaran, Pauline, Saren, Michael, Stern, Barbara, Tadajewski, Mark
Format: Unknown
Published: London Thousand Oaks, Calif SAGE 2013
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Online Access:Click Here to View Status and Holdings.
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020 # # |a 9781446270516 (pbk.) 
020 # # |a 9781847875051(hbk.) 
020 # # |a 184787505X(hbk.) 
040 # # |a DLC  |d ITMB 
090 0 0 |a HF5415  |b .S229 2013 
245 0 4 |a The SAGE handbook of marketing theory  |c edited by Pauline Maclaran ... [et al.] 
260 # # |a London  |a Thousand Oaks, Calif  |b SAGE  |c 2013 
300 # # |a xviii, 523 p.  |b ill.  |c 25 cm. 
504 # # |a Includes bibliographical references (p. 507 - 511) and index 
650 # 0 |a Marketing  |x Philosophy 
650 # 0 |a Marketing  |x Philosophy 
700 1 # |a Maclaran, Pauline 
700 # # |a Saren, Michael 
700 # # |a Stern, Barbara 
700 # # |a Tadajewski, Mark 
856 4 0 |z Click Here to View Status and Holdings.  |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=482510 
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