Advertising management media approach for market research

Advertising management media approach for market research

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Bibliographic Details
Main Author: Mehra, Anurag
Format: Book
Language:English
Published: New Delhi, India Global India Publications 2009
Subjects:
Advertising > Management
Advertising > Management > India
Online Access:Click Here to View Status and Holdings.
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Description
Physical Description:312 p. ill. 22 cm
Bibliography:Includes bibliographical references (p. [309]-310) and index
ISBN:9789380228532 (pbk.)
9380228538 (pbk.)

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