Cable Television, Media and Web Advertising

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Bibliographic Details
Main Author: Mandal, B S
Format: Book
Language:English
Published: India Global India Pub. 2011
Subjects:
Online Access:Click Here to View Status and Holdings.
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020 # # |a 9380228902 (pbk.) 
020 # # |a 9789380228907 (pbk.) 
040 # # |a ITMB 
090 0 0 |a HF6146.T42  |b M36 2011 
100 1 # |a Mandal, B S 
245 1 0 |a Cable Television, Media and Web Advertising  |c B S Mandal 
260 # # |a India  |b Global India Pub.  |c 2011 
300 # # |a 384 p.  |b ill.  |c 24 cm 
504 # # |a Includes bibliographical references and index 
650 # 1 |a Marketing 
650 # # |a Advertising 
650 # # |a Cable television advertising 
856 4 0 |z Click Here to View Status and Holdings.  |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=481159 
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