Strategy for tourism

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Bibliographic Details
Main Author: Tribe, John
Format: Unknown
Published: Oxford Goodfellow Pub 2010
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Online Access:Click Here to View Status and Holdings.
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020 # # |a 9781906884079 (pbk.) 
020 # # |a 1906884072 (pbk.) 
040 # # |a P4A  |d ITMB 
090 0 0 |a G155.A1  |b T75 2010 
100 1 # |a Tribe, John 
245 1 0 |a Strategy for tourism  |c John Tribe 
260 # # |a Oxford  |b Goodfellow Pub  |c 2010 
300 # # |a vi, 258 p.  |b ill.  |c 25 cm 
500 # # |a Includes bibliographical references and index 
505 1 # |a Strategic purpose -- Introduction to strategy -- Mission and purpose -- Culture and strategy -- Strategic analysis -- The external environment: PEST -- The external environment: competition -- The internal environment: capability -- Strategic choice -- 
650 # 0 |a Tourism  |x Management 
650 # 0 |a Leisure industry  |x Management 
856 4 0 |z Click Here to View Status and Holdings.  |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=481005 
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