Content analysis an introduction to its methodology

Since the publication of the First Edition of Content Analysis: An Introduction to Its Methodology, the textual fabric in which contemporary society functions has undergone a radical transformation - namely, the ongoing information revolution. Two decades ago, content analysis was largely known in j...

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Bibliographic Details
Main Author: Krippendorff, Klaus (Author)
Format: Book
Language:English
Published: Los Angeles SAGE 2013
Edition:Third edition
Subjects:
Online Access:Click Here to View Status and Holdings.
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245 1 0 |a Content analysis  |b an introduction to its methodology  |c Klaus Krippendorff 
246 1 8 |a Content analysis 
250 # # |a Third edition 
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300 # # |a xiv, 441 pages  |b illustration  |c 26 cm. 
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504 # # |a Includes bibliographical references (p.391-414) and index 
520 # # |a Since the publication of the First Edition of Content Analysis: An Introduction to Its Methodology, the textual fabric in which contemporary society functions has undergone a radical transformation - namely, the ongoing information revolution. Two decades ago, content analysis was largely known in journalism and communication research, and, to a lesser extent, in the social and psychological sciences. Today, content analysis has become an efficient alternative to public opinion research - a method of tracking markets, political.  |c Worldcat 
650 # 0 |a Content analysis (Communication) 
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