Research Methods for Business Students
A comprehensive introduction to research methods in business for students planning or undertaking a dissertation or extensive research project in business and management. The sixth edition of Research Methods for Business Students brings the theory, philosophy and techniques of research to life and...
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| Main Authors: | , , |
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| Format: | Book |
| Language: | English |
| Published: |
England
Pearson Education Limited
2012
©2012 |
| Edition: | Sixth edition |
| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Add Tag | Summary: | A comprehensive introduction to research methods in business for students planning or undertaking a dissertation or extensive research project in business and management. The sixth edition of Research Methods for Business Students brings the theory, philosophy and techniques of research to life and enables students to understand the practical relevance of the research methods. A highly accessible style and logical structure have made this the 'student choice' and run-away market leader. The book is written for students on undergraduate and postgraduate degree programmes in business, or business-related disciplines. The following online resources support the text: *For Students: self-assessment questions, glossary, revision "flashcards", tutorials for SPSS and NVivo, plus Smarter Online Searching Guide * For Instructors: teaching manual, powerpoint slides, testbank |
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| Physical Description: | xxxi, 696 pages illustrations 28 cm |
| Bibliography: | Includes bibliographical references and index |
| ISBN: | 9780273750758 |
Research methods for business students