MKTG 5

MKTG 5

Offers a solution to accommodate the diverse lifestyles of learners which is created through a 'student-tested, faculty-approved' review process with students and faculty

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Bibliographic Details
Main Authors: Lamb, Charles W. (Author), Hair, Joseph F. (Author), McDaniel, Carl D. (Author)
Format: Book
Language:English
Published: Mason, Ohio South-Western Cengage Learning 2012
Subjects:
Marketing
Online Access:Click Here to View Status and Holdings.
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Description
Summary:Offers a solution to accommodate the diverse lifestyles of learners which is created through a 'student-tested, faculty-approved' review process with students and faculty
Physical Description:xiii, various pagings colour illustrations 28 cm
Bibliography:Includes bibliographical references (pages 367-377) and index
ISBN:9781111528096
1111528098

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