MARKETING
MARKETING 3E has been updated for 2011! This copyright 2012 edition includes a new Social Media Unit as well as a Math Review Appendix. MARKETING 3E is the program that introduces you to the foundations and functions needed to successfully market goods, services and ideas to consumers. While you stu...
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Main Author: | Burrow, James L. (Author) |
---|---|
Format: | Book |
Language: | English |
Published: |
Australia
South-Western Cengage Learning
2012
|
Edition: | 3e |
Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
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