SELL

• Main Authors: Ingram, Thomas N. (Author), LaForge, Raymond W. (Author), Avila, Ramon A. (Author), Schwepker, Charles H. (Author), Williams, Michael R. (Author)
• Format: Book
• Language: English
• Published: Mason, OH South-Western Cengage Learning 2012
• Subjects: Selling
• Online Access: Click Here to View Status and Holdings.
• Item Description: Title form cover
• Physical Description: vi, 280 pages colour illustrations 28 cm
• Bibliography: Includes bibliographical references (p. 272-275) and index
• ISBN: 9781111528232; 1111528233

"SELL2" is an engaging and accessible solution to accommodate the diverse lifestyles of today's learners at a value-based price. "SELL 2" employs a comprehensive coverage of contemporary professional selling in an interesting and challenging manner. Including relational consultative selling, the text is organized on a more contemporary relationship-selling process that the author team has tested in, and developed for, major selling organizations