BUSINESS MANAGEMENT A MALAYSIAN PERSPECTIVE

BUSINESS MANAGEMENT A MALAYSIAN PERSPECTIVE

Comprehensive textbook for undergraduate, diploma, and foundation level students who are taking paper in Business Management. This textbook comprises eleven chapters on essential business management topics, including business fundamentals, the influence of economics on business, competing in the glo...

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Bibliographic Details
Main Authors: Khalidah Khalid Ali (Author), Satirenjit Kaur Johl (Author), Lai, Fong Woon (Author), Rohani Salleh (Author), Sofiah Molek Lope Aman Shah (Author), Rahayu Abd Rahman (Author), Ilmiah Ibrahim (Author)
Format: Book
Language:English
Published: Selangor Darul Ehsan Oxford University Press 2012
Edition:SECOND EDITION
Subjects:
Industrial management > Malaysia
Industrial management > Textbooks > Malaysia
Online Access:Click Here to View Status and Holdings.
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Summary:Comprehensive textbook for undergraduate, diploma, and foundation level students who are taking paper in Business Management. This textbook comprises eleven chapters on essential business management topics, including business fundamentals, the influence of economics on business, competing in the global environment, the different forms of business ownership, entrepreneurship, management, operations management, managing human resources, marketing, financial accounting and financial management.
Physical Description:xx, 313 pages some colour illustrations 26 cm
Bibliography:Includes bibliographical references and indexes
ISBN:9789676571564

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