Foundations of marketing

Foundations of marketing

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Bibliographic Details
Main Author: Pride, William M.
Other Authors: Ferrell, O. C.
Format: Unknown
Published: Australia South-Western, Cengage Learning 2013
Edition:5th ed
Subjects:
Marketing
Online Access:Click Here to View Status and Holdings.
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Description
Physical Description:xxiii, 550 p. col. ill. 28 cm
Bibliography:Includes bibliographical references and indexes
ISBN:9781111580162 (pbk.)
1111580162 (pbk.)

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