Marketing management

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Bibliographic Details
Main Author:	Sheehan, Brian
Format:	Unknown
Published:	Lausanne, Switzerland AVA Pub 2011
Series:	Basics marketing 03 AVA academia
Subjects:	Marketing > Management Marketing > Study and teaching
Online Access:	Click Here to View Status and Holdings.
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MARC


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001	wils-472249
020	#	#	\|a 9782940411511
020	#	#	\|a 2940411514
040	#	#	\|a DLC \|d ITMB
090	0	0	\|a HF5415 \|b .S544 2011
100	1	#	\|a Sheehan, Brian
245	1	0	\|a Marketing management \|c Brian Sheehan
260	#	#	\|a Lausanne, Switzerland \|b AVA Pub \|c 2011
300	#	#	\|a 167 p. \|b col. ill. \|c 23 cm
490	1	#	\|a Basics Marketing \|v 03
490	#	#	\|a AVA Academia
500	#	#	\|a "Ethical: awareness/reflection/debate. [Marketing:] n. the action or business of promoting and selling products or services. [Management:] n. the process of dealing with or controlling things or people." - cover
504	#	#	\|a Includes bibliographical references and index
650	#	0	\|a Marketing \|x Management
650	#	0	\|a Marketing \|x Study and teaching
650	#	0	\|a Marketing \|x Management
830	#	1	\|a Basics marketing \|v 03
830	#	#	\|a AVA academia
856	4	0	\|z Click Here to View Status and Holdings. \|u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=472249
964	#	#	\|c BOK \|d AD
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