Content strategy at work real-world stories to strengthen every interactive project

Content strategy at work real-world stories to strengthen every interactive project

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Bibliographic Details
Main Author: Bloomstein, Margot
Format: Book
Published: Waltham, MA Morgan Kaufmann 2012
Subjects:
Web site development
Information technology > Management
Internet marketing
Web sites > Design
Branding (Marketing) > Design
Online Access:Click Here to View Status and Holdings.
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Description
Physical Description:xiv, 163 p. col. ill. 24 cm
Bibliography:Includes bibliographical references and index
ISBN:9780123919229 (pbk.)
0123919223 (pbk.)

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