Hegarty on advertising turning intelligence into magic

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Bibliographic Details
Main Author: Hegarty, John 1944-
Format: Book
Published: New York Thames & Hudson Ltd 2011
Subjects:
Online Access:Click Here to View Status and Holdings.
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Description
Item Description:Includes index
Physical Description:224 p. ill. (some col.) 24 cm
ISBN:9780500515563 (hbk.)
0500515565 (hbk.)