Master data management in practice achieving true customer MDM

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Bibliographic Details
Main Author: Cervo, Dalton 1967-
Other Authors: Allen, Mark 1953-
Format: Book
Published: Hoboken, N.J. Wiley 2011
Series:[Wiley corporate F&A]
Subjects:
Online Access:Click Here to View Status and Holdings.
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020 # # |a 9780470910559 (hbk.) 
020 # # |a 0470910550 (hbk.) 
040 # # |a DLC  |d ITMB 
090 0 0 |a HF5415.5  |b .C43 2011 
100 1 # |a Cervo, Dalton  |d 1967- 
245 1 0 |a Master data management in practice  |b achieving true customer MDM  |c Dalton Cervo, Mark Allen 
260 # # |a Hoboken, N.J.  |b Wiley  |c 2011 
300 # # |a xxiii, 247 p.  |b ill.  |c 24 cm 
490 1 # |a [Wiley corporate F&A] 
504 # # |a Includes bibliographical references and index 
650 # 0 |a Customer relations  |x Data processing 
650 # 0 |a Data warehousing  |x Data processing 
650 # 0 |a Data integration (Computer science) 
700 1 # |a Allen, Mark  |d 1953- 
856 4 0 |z Click Here to View Status and Holdings.  |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=470973 
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