Relationship marketing
Saved in:
| Main Author: | |
|---|---|
| Format: | Unknown |
| Published: |
Oxford
Oxford University
2009
|
| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
Add Tag | Physical Description: | xii, 361 p. il 25cm |
|---|---|
| Bibliography: | Includes bibliographical references and index |
| ISBN: | 9780199211562(pbk) 0199211566(pbk) |
Relationship Marketing Strategy and Implementation 
Relationship marketing exploring relational strategies in marketing