The new rules of marketing and PR how to use social media, online video, mobile applications, blogs, news releases and viral marketing to reach buyers directly
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Main Author: | |
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Format: | Unknown |
Published: |
Hoboken, NJ
John Wiley & Son
2011
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Edition: | 3rd ed |
Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
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Item Description: | Includes index. |
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Physical Description: | xxxii, 366 p. ill. 23 cm |
ISBN: | 9781118026984(pbk.) 1118026985(pbk.) |