Outthink the competition how a new generation strategists sees options others ignore

"Outthinkers" are entrepreneurs and corporate leaders with a new playbook. They see opportunities others ignore, challenge dogma others accept as truth, rally resources others cannot influence, and unleash new strategies that disrupt their markets. Outthink the Competition proves that busi...

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Bibliographic Details
Main Author: Krippendorff, Kaihan
Format: Unknown
Published: Hoboken, NJ John Wiley 2012
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Online Access:Click Here to View Status and Holdings.
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020 # # |a 9781118105085 (hardback) 
020 # # |a 1118105087 (hardback) 
040 # # |a DLC  |d ITMB 
090 0 0 |a HD30.28  |b .K753 2012 
100 1 # |a Krippendorff, Kaihan 
245 1 0 |a Outthink the competition  |b how a new generation strategists sees options others ignore  |c Kaihan Krippendorff 
260 # # |a Hoboken, NJ  |b John Wiley  |c 2012 
300 # # |a x, 246 p.  |b ill.  |c 24 cm 
504 # # |a Includes bibliographical references and index 
520 # # |a "Outthinkers" are entrepreneurs and corporate leaders with a new playbook. They see opportunities others ignore, challenge dogma others accept as truth, rally resources others cannot influence, and unleash new strategies that disrupt their markets. Outthink the Competition proves that business competition is undergoing a fundamental paradigm shift and that during such revolutions, outthinkers beat traditionalists. Outthink the Competition presents stories of breakthrough companies like Apple, Google, Vistaprint, and Rosetta Stone whose stunning performances defy traditional explanation and will inspire readers to outthink the competition. 
650 # 0 |a New products 
650 # 0 |a Creative thinking 
650 # 0 |a Competition 
650 # 0 |a Strategic planning 
856 4 0 |z Click Here to View Status and Holdings.  |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=470695 
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