Outthink the competition how a new generation strategists sees options others ignore
"Outthinkers" are entrepreneurs and corporate leaders with a new playbook. They see opportunities others ignore, challenge dogma others accept as truth, rally resources others cannot influence, and unleash new strategies that disrupt their markets. Outthink the Competition proves that busi...
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| Format: | Unknown |
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Hoboken, NJ
John Wiley
2012
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| Online Access: | Click Here to View Status and Holdings. |
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Add Tag | Summary: | "Outthinkers" are entrepreneurs and corporate leaders with a new playbook. They see opportunities others ignore, challenge dogma others accept as truth, rally resources others cannot influence, and unleash new strategies that disrupt their markets. Outthink the Competition proves that business competition is undergoing a fundamental paradigm shift and that during such revolutions, outthinkers beat traditionalists. Outthink the Competition presents stories of breakthrough companies like Apple, Google, Vistaprint, and Rosetta Stone whose stunning performances defy traditional explanation and will inspire readers to outthink the competition. |
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| Physical Description: | x, 246 p. ill. 24 cm |
| Bibliography: | Includes bibliographical references and index |
| ISBN: | 9781118105085 (hardback) 1118105087 (hardback) |
THE ART OF THE ADVANTAGE 36 STRATEGIES TO SEIZE THE COMPETITIVE EDGE 
Out of context a creative approach to strategic management