SCENARIO PLANNING A Field Guide to the Future
Is your business ready for the future? Scenario planning is a fascinating, yet still underutilized, business tool that can be of immense value to a company's strategic planning process. It allows companies to visualize the impact that a portfolio of possible futures could have on their competit...
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| Main Author: | |
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| Format: | Book |
| Language: | English |
| Published: |
Hoboken, New Jersey
WILEY
2012
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| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Scenarios and strategic management