Foundations of marketing

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Bibliographic Details
Main Author: Fahy, John 1962-
Other Authors: Jobber, David 1947-
Format: Book
Published: London McGraw-Hill Education 2012
Edition:4th ed
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Online Access:Click Here to View Status and Holdings.
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Description
Physical Description:xxiv, 359 p. ill. 27 cm
ISBN:9780077137014 (pbk.)
0077137019 (pbk.)