Marketing management a cultural perspective

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Bibliographic Details
Other Authors:	Penaloza, Lisa, Toulouse, Nil, Visconti, Luca M.
Format:	Book
Published:	Abingdon, Oxon Routledge 2012
Subjects:	Marketing > Cross-cultural studies Marketing > Cross-cultural studies > Management Export marketing > Cross-cultural studies
Online Access:	Click Here to View Status and Holdings.
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