Brands and Branding Geographies

Saved in:
Bibliographic Details
Other Authors: Pike, Andy 1968- (Editor)
Format: Book
Language:English
Published: Cheltenham Edward Elgar Pub. 2011
Subjects:
Online Access:Click Here to View Status and Holdings.
Tags: Add Tag
No Tags, Be the first to tag this record!

MARC

LEADER 00000cam#a2200000#i#4501
001 wils-463608
005 20216992321
008 220706t20112011XXK ### ##000 ##eng#D
020 # # |a 1849801592  |q hardback 
020 # # |a 9781849801591  |q hardback 
040 # # |a UiTM  |b eng  |c UiTM  |e rda 
041 0 # |a eng 
090 0 0 |a HD69.B7  |b B7333 2011 
245 0 0 |a Brands and Branding Geographies  |c edited by Andy Pike 
264 # 1 |a Cheltenham  |b Edward Elgar Pub.  |c 2011 
264 # 4 |c ©2011 
300 # # |a xv, 356 paages  |b illustations maps  |c 24 cm 
336 # # |a text  |2 rdacontent 
337 # # |a unmediated  |2 rdamedia 
338 # # |a volume  |2 rdacarrier 
504 # # |a Includes bibliographical references and index 
650 # 0 |a Globalization 
650 # 0 |a Branding (Marketing) 
650 # 0 |a Brand name products 
700 1 # |a Pike, Andy  |d 1968-  |e editor 
856 4 0 |z Click Here to View Status and Holdings.  |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=463608 
964 # # |c BOK  |d BM 
998 # # |a 00264#1a002.8.2||00264#1b002.8.4||00300##a003.4.1||00300##b003.6.1||00300##c003.5.1||