The social customer how brands can use social CRM to acquire, monetize, and retain fans, friends, and followers
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| Format: | Unknown |
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New York
McGraw-Hill
2012
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| Online Access: | Click Here to View Status and Holdings. |
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Add Tag | Physical Description: | xxii, 279 p. ill. 24 cm |
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| Bibliography: | Includes bibliographical references and index |
| ISBN: | 9780071759182 0071759182 |
The experience effect engage your customers with a consistent and memorable brand experience