Professional web video plan, produce, distribute, promote, and monetize quality video

• Main Author: Harrington, Richard 1972- (Author)
• Other Authors: Weiser, Mark
• Format: Book
• Language: English
• Published: Burlington, MA Focal Press/Elsevier 2011
• Subjects: Video recording; Video recordings > Production and direction; Webcasting
• Online Access: Click Here to View Status and Holdings.
• Physical Description: xiv, 292 pages colour illustration 25 cm
• Bibliography: Includes bibliographical references and index
• ISBN: 9780240815091; 0240815092

Add professional-level video to your Web communications toolbox with a complete understanding of the process, potential and limitations of Web video. Step up from the mini-cam experience with this solid introduction to professional planning and production techniques, ensuring that your video meets the same standards you set for every other communication program element. Audio, lighting, editing, encoding, are just a few of the essentials you learn how the pros produce top notch video for the Web. The companion Web site includes planning and production templates, demo files, and blog updates to help you put it all to work for you on a daily basis. * Production management from soup to nuts in an accessible form * Full color presents lively, engaging illustrations of the professional team executing every facet of the job * Companion web site featuring planning and production templates, demo files, and blog updates