Point of purchase graphic interventions
The growth rate of the retail industry has lead to unprecedented levels of competition, leading many brands to developing complex luring techniques. Apart from the usual tricks of lighting and unusual materials & textures, graphic design components have become key factors in this new way to envi...
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| Format: | Book |
| Language: | English |
| Published: |
Singapore
Page One
2008
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| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Point of purchase design 2