Advertising by design generating and designing creative ideas across media

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Bibliographic Details
Main Author: Landa, Robin
Format: Book
Published: Hoboken, NJ John Wiley & Sons 2010
Edition:2nd ed
Subjects:
Online Access:Click Here to View Status and Holdings.
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020 # # |a 9780470362686 (pbk. : acid-free paper) 
020 # # |a 0470362685 (pbk. : acid-free paper) 
040 # # |a DLC  |d ITMB 
090 0 0 |a HF5823  |b .L23 2010 
100 1 # |a Landa, Robin 
245 1 0 |a Advertising by design  |b generating and designing creative ideas across media  |c Robin Landa 
250 # # |a 2nd ed 
260 # # |a Hoboken, NJ  |b John Wiley & Sons  |c 2010 
300 # # |a xv, 271 p.  |b ill. (chiefly col.)  |c 28 cm 
504 # # |a Includes bibliographical references and index 
650 # 0 |a Advertising 
650 # 0 |a Creative ability in business 
856 4 0 |z Click Here to View Status and Holdings.  |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=459920 
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