Which ad pulled best? 20 case histories on how to write and design ads that work

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Bibliographic Details
Other Authors: Purvis, Scott C.
Format: Unknown
Published: New York, NY McGraw-Hill/Irwin 2011
Edition:10th ed
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Online Access:Click Here to View Status and Holdings.
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245 0 0 |a Which ad pulled best?  |b 20 case histories on how to write and design ads that work  |c [edited by] Scott C. Purvis 
250 # # |a 10th ed 
260 # # |a New York, NY  |b McGraw-Hill/Irwin  |c 2011 
300 # # |a x, 86 p.  |b ill. (chiefly col.)  |c 28 cm 
500 # # |a Includes index 
650 # 0 |a Advertising 
700 1 # |a Purvis, Scott C. 
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