Modern marketing principles and practice

Saved in:
Bibliographic Details
Main Author: Bose, D. Chandra
Format: Book
Published: New Delhi PHI Learning 2010
Subjects:
Online Access:Click Here to View Status and Holdings.
Tags: Add Tag
No Tags, Be the first to tag this record!

MARC

LEADER 00000n a2200000 a 4501
001 wils-459518
020 # # |a 9788120339453 
040 # # |a ITMB 
090 0 0 |a HF5415  |b .B67 2010 
100 1 # |a Bose, D. Chandra 
245 1 0 |a Modern marketing  |b principles and practice  |c D. Chandra Bose 
260 # # |a New Delhi  |b PHI Learning  |c 2010 
300 # # |a x, 314 p.  |b ill.  |c 24 cm 
504 # # |a Includes bibliographical references and index 
650 # 0 |a Marketing 
856 4 0 |z Click Here to View Status and Holdings.  |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=459518 
964 # # |c BOK  |d BM