Business Research Methods
The third edition of "Business Research Methods" continues to build on its balanced approach to the subject, providing comprehensive coverage of both qualitative and quantitative methods in an engaging, student-friendly manner. A specific focus on student research projects and a wealth of...
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Main Authors: | Blumberg, Boris (Author), Cooper, Donald R. (Author), Schindler, Pamela S. (Author) |
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Format: | Book |
Language: | English |
Published: |
London
McGraw-Hill Higher Education
2011
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Edition: | Third European Edition |
Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
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