Business Research Methods

The third edition of "Business Research Methods" continues to build on its balanced approach to the subject, providing comprehensive coverage of both qualitative and quantitative methods in an engaging, student-friendly manner. A specific focus on student research projects and a wealth of...

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Bibliographic Details
Main Authors: Blumberg, Boris (Author), Cooper, Donald R. (Author), Schindler, Pamela S. (Author)
Format: Book
Language:English
Published: London McGraw-Hill Higher Education 2011
Edition:Third European Edition
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Online Access:Click Here to View Status and Holdings.
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