Fundamentals of Selling Customers for Life Through Service

Trains readers on a step-by-step selling process that is universal in nature. This title demonstrates to students the order of steps within the selling process; provide numerous examples of what should be in each step; and show how the steps within the selling process interact with one another

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Bibliographic Details
Main Author: Futrell, Charles (Author)
Format: Book
Language:English
Published: New York McGraw-Hill Irwin 2011
Edition:TWELFTH EDITION
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Description
Summary:Trains readers on a step-by-step selling process that is universal in nature. This title demonstrates to students the order of steps within the selling process; provide numerous examples of what should be in each step; and show how the steps within the selling process interact with one another
Physical Description:xxxiv, 652 pages illustrations (some colour) 26 cm
Bibliography:Includes bibliographical references and index
ISBN:9780073529998
0073529990