INTERNATIONAL BUSINESS

INTERNATIONAL BUSINESS

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The new edition continues to discuss basic concepts of international business in a comprehensive manner. It provides a lucid treatment of the theory and practice of global business in the Indian context. Flourished with case-lets drawn from contemporary businesses, it will acquaint the students with...

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Bibliographic Details
Main Author: Aswathappa, K. (Author)
Format: Book
Language:English
Published: New Delhi, India Tata McGraw-Hill Education Private Limited 2011
Edition:FOURTH EDITION
Subjects:
International business enterprises
International business enterprises > Management
Online Access:Click Here to View Status and Holdings.
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