ABC's of relationship SELLING through service
ABC's of Relationship Selling through Service trains readers on a specific, yet generic, step-by-step selling process that is universal in nature. This edition presents a sales process or system in a logical sequence, more than any other text in the market: from planning and the approach, to cl...
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Main Author: | |
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Format: | Book |
Language: | English |
Published: |
New York
McGraw-Hill Irwin
2011
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Edition: | 11e |
Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
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Summary: | ABC's of Relationship Selling through Service trains readers on a specific, yet generic, step-by-step selling process that is universal in nature. This edition presents a sales process or system in a logical sequence, more than any other text in the market: from planning and the approach, to closing and follow-up for exceptional customer service. The goal of this text has always been to demonstrate to students the order of steps within the selling process; provide numerous examples of what should be in each step; and how the steps within the selling process interact with one another. This market leader text brings a comfortable and familiar approach to the Selling discipline |
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Physical Description: | xxxii, 538 pages illustrations 26 cm |
Bibliography: | Includes bibliographical references(pages 525-538) and index |
ISBN: | 0073404845 9780073404844 |