Social media marketing the next generation of business engagement

Social media marketing the next generation of business engagement

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Bibliographic Details
Main Author: Evans, Dave 1956-
Other Authors: McKee, Jake
Format: Book
Published: Indianapolis, Ind Wiley Pub 2010
Series:Serious skills.
Subjects:
Internet marketing > Marketing
Social media > Marketing
Social marketing
Customer relations
Online Access:Click Here to View Status and Holdings.
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Description
Physical Description:xix, 388 p. ill. 24 cm
Bibliography:Includes bibliographical references (p. 355-375) and index
ISBN:9780470634035 (paper/website)
0470634030

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