Innovation leaders how senior executives stimulate, steer and sustain innovation
Innovation leaders promote and address the innovation agenda in their company. Through personal conviction or competitive necessity they are obsessed with providing superior value to customers through innovation. They know how to mobilize their staff behind concrete innovation initiatives and do not...
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Format: | Book |
Language: | English |
Published: |
Chichester, England
Jossey-Bass
2008
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Online Access: | Click Here to View Status and Holdings. |
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