Innovation leaders how senior executives stimulate, steer and sustain innovation

Innovation leaders how senior executives stimulate, steer and sustain innovation

Innovation leaders promote and address the innovation agenda in their company. Through personal conviction or competitive necessity they are obsessed with providing superior value to customers through innovation. They know how to mobilize their staff behind concrete innovation initiatives and do not...

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Bibliographic Details
Main Author: Deschamps, Jean Philippe (Author)
Format: Book
Language:English
Published: Chichester, England Jossey-Bass 2008
Subjects:
Technological innovations > Management
Creative ability in business > Management
Organizational change > Management
Leadership > Management
Online Access:Click Here to View Status and Holdings.
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