Key account management the definitive guide

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Bibliographic Details
Main Author:	Woodburn, Diana
Other Authors:	McDonald, Malcolm
Format:	Book
Published:	Chichester, West Sussex, UK Wiley 2011
Edition:	3rd ed
Subjects:	Selling > Key accounts Marketing > Key accounts
Online Access:	Click Here to View Status and Holdings.
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MARC


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100	1	#	\|a Woodburn, Diana
245	1	0	\|a Key account management \|b the definitive guide \|c Diana Woodburn and Malcolm McDonald
250	#	#	\|a 3rd ed
260	#	#	\|a Chichester, West Sussex, UK \|b Wiley \|c 2011
300	#	#	\|a xx, 476 p. \|b ill. \|c 25 cm
504	#	#	\|a Includes bibliographical references and index
650	#	0	\|a Selling \|x Key accounts
650	#	0	\|a Marketing \|x Key accounts
700	1	#	\|a McDonald, Malcolm
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