Key account management the definitive guide

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Bibliographic Details
Main Author:	Woodburn, Diana
Other Authors:	McDonald, Malcolm
Format:	Book
Published:	Chichester, West Sussex, UK Wiley 2011
Edition:	3rd ed
Subjects:	Selling > Key accounts Marketing > Key accounts
Online Access:	Click Here to View Status and Holdings.
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Description
Physical Description:	xx, 476 p. ill. 25 cm
Bibliography:	Includes bibliographical references and index
ISBN:	9780470974155 (pbk.) 047097415X (pbk.)

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