Branding your business promote your business, attract customers, build your brand through the power of emotion
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Main Author: | |
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Other Authors: | |
Format: | Book |
Published: |
London Philadelphia, PA
Kogan Page
2011
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Edition: | Rev. ed |
Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
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LEADER | 00000n a2200000 a 4501 | ||
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001 | wils-447860 | ||
020 | # | # | |a 9780749462963 (pbk.) |
020 | # | # | |a 0749462965 (pbk.) |
020 | # | # | |a 9780749463021 (eBook) |
020 | # | # | |a 0749463023 (eBook) |
040 | # | # | |a DLC |d ITMB |
090 | 0 | 0 | |a HF5415.1255 |b .H36 2011 |
100 | 1 | # | |a Hammond, James |d 1952- |
245 | 1 | 0 | |a Branding your business |b promote your business, attract customers, build your brand through the power of emotion |c James Hammond |
250 | # | # | |a Rev. ed |
260 | # | # | |a London |a Philadelphia, PA |b Kogan Page |c 2011 |
300 | # | # | |a vii, 276 p. |b ill. |c 22 cm |
500 | # | # | |a Rev. ed. of: Branding your business : promoting your business, attracting customers and standing out in the market place. 2008 |
500 | # | # | |a Subtitle from cover |
504 | # | # | |a Includes bibliographical references and index |
650 | # | 0 | |a Senses and sensation |x Management |
650 | # | 0 | |a Consumer behavior |x Psychological aspects |
650 | # | 0 | |a Communication in marketing |
650 | # | 0 | |a Branding (Marketing) |x Management |
650 | # | 0 | |a Brand name products |x Psychological aspects |
700 | 1 | # | |a Hammond, James |d 1952 |
856 | 4 | 0 | |z Click Here to View Status and Holdings. |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=447860 |
964 | # | # | |c BOK |d 01 |
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